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This Week's Poll

What is the most important category in consumer electronics?

Audio Visual

Whitegoods

Small Appliances

Floorcare

Personal Care

Cooking Appliances

 

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Fisher & Paykel wins design award

 

SYDNEY, NSW: The Fisher & Paykel Izona CoolDrawer has won an iF design award for its design quality, workmanship, choice of materials, degree of innovation, environmental friendliness, functionality, ergonomics, visualisation of use, safety, brand value, branding and universal design.

Talking about this achievement is Fisher & Paykel national marketing manager Peter Russell.

“We are delighted that a product designed down-under emerged as the winner from such an impressive field of international candidates,” said Russell.

“Fisher & Paykel has some of the most creative designers in the world and we continue to punch above our weight when it comes to product innovation, and making appliances that tap into both consumers’ practical needs and aesthetic desires.”

According to Fisher & Paykel, the CoolDrawer, “optimises your kitchen space and allows you to create personalised and unique layout that suits the needs of your lifestyle.

“From the island bench in the kitchen to the entertainment area, wherever you need to cool food or drinks, CoolDrawer is the solution.”

[Mon 01/02/2010 12:59:10]

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